Description: Amazon's Workplace Health & Safety (WHS) team has several initiatives or programs for Amazon employees to recognize high safety standards, submit suggestions for improvement, express concerns, and report incidents anonymously. We needed to unify these programs under one umbrella, while still maintaining each program's unique style.
I owned the development of said program, from concept to execution. Final deliverables included a logo, emblem, hero visual, and color palette. I also created the style guide and sample materials for cohesive presentation of the program.
Note: Actual program name, as well as other proprietary elements, have been modified due to NDA.
Role: Visual Designer
Final program logo and emblem
Abstract pattern exploration for creation of the hero visual.
Final visual hero
Stylesheet provided to internal team to ensure proper use of brand elements
Proposed poster compositions
Proposed web banner compositions
